Caspar has spent the last twenty five years focusing on marketing, Ecommerce and online revenue generation. All of the web development and marketing projects have one main objective: getting more revenue from a digital asset. Whether it is a digital broadcast  event, a B2B website, travel portal or product shop window CKSEO has created and developed short and long term revenue goals, as-well as brand marketing as our PPC, SEO and Content SEO case studies demonstrate. Some of these case studies also demonstrate customer publishing and event marketing solutions from over twenty-five years total marketing experience.

We have focused our expertise on generating more revenue, increasing digital real estate and significant brand recognition through the following online marketing strategies:

Natural SEO

From analysing an existing website’s current SEO position and how to improve it in the short and long term, to creating a schematic of the correct webpage hierarchies, focused intentions on each webpage, including keywords, content and site design for new websites’ search engine friendliness – you are guaranteed on of the most experienced knowledgeable practitioners in today’s SEO requirements.

Advanced Google AdWords Advertising

Whether you are looking to test the best keywords for your specific goals, increase your brand real estate on the most popular search engine or develop a new or existing Google AdWords campaign, we’ve got the expertise to help you real your digital objectives

Ecommerce UX & CRO

Over the last 20 years Caspar has worked on a number of websites and other digital media that has required an improvement of the User Experience (UX), an increase in sales conversions utilising Conversion Rate Optimisation (CRO) and also tracking, improving and optimising Ecommerce buyer journeys both for the benefit of the user and website owner.

Online Public Relations

Getting online media exposure for your brand, products or services not only improves your brand awareness but also your websites’ Page Ranking and Authority on the internet. This can help ensure an improved overall position of your brand’s real estate on the internet and your rankings on many search engines.  We  have achieved both online and traditional press coverage for a range of clients both in the UK and abroad. Developing your brand requires a holistic approach, utilising social, press media, content, videos and images across a range of mediums as an integrated omni-channel campaign that depends on an in-depth understanding of your audience.

Social Media Strategy

Stand alone or integrated social marketing strategies are generally a must-have in today’s fluid and highly active online interactions with brands, customers, comment, especially from the key influencers within each specific social networks within your market-place. We work hard to create the online touch points that improve your levels of interaction. This often combine with all the other forms of digital marketing to provide you and your clients with seamless and integrated platforms to not only know and connect with your customers more deeply but also to understand your audiences’ social interactions. Click here to see our testimonials and reviews and have a look at our internet marketing case studies.